Ryan Deiss Funnel Conversion Webinar Notes

My personal notes:

  • Lead Magnet
    • 1 report worked better than 6 reports.
    • People want the desired end result
    • They don’t want to read the tutorial
    • Focus on the desired end result.
    • Quickly – consume in 5 minutes.
  • Tripwire
    • it’s not the price that keeps you from buying it
    •  you want to charge something – change the relationship – become customer
    •  optimize order form – make images clickable
  • Profit Maximizer – Slack Adjusters – high priced – 800$ coffee machine – consulting

The video and print screens with notes that I have considered important are below.


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